How did M&ES help a major media company develop a breakthrough app?
What was the business issue? A leading media company wanted to develop a breakthrough app that reflected its unique brand personality. How did M&ES help? Media & Entertainment Strategies...
View ArticleWhat do our clients say about working with M&ES?
Over the past 20 years, we have been lucky enough to work with an enormous range of clients, from small startups to some of the largest organizations in the world. Here’s what a few of our current...
View ArticleHow did M&ES help a client rebuild a new software acquisition and take it to...
What was the business issue? A technology client purchased a startup software company and enlisted M&ES to “fix” the user experience of their new acquisition’s web-based software product. How did...
View ArticleGeneration Z: Kind, tolerant and distrustful of authority
Media & Entertainment Strategies recently conducted a series of in-depth interviews with members of its Generation Z Qualitative Panel. The interviews with 13-21 year-old US residents covered a...
View ArticleM&ES Consulting: on-demand, cost-efficient expertise
Sometimes, a client approaches us with questions about their interactive product, but does not have the time, budget or inclination to commission a full-blown research project. M&ES Consulting was...
View ArticleStory Reporting: simple, powerful analysis
Inspired by Amazon, Google and others, Media & Entertainment Strategies now offers Story Reporting as an alternative to PowerPoint, Keynote and video presentations. Story Reporting is a simple yet...
View ArticleGen Z AppSense: Insightful, Effective, Actionable
Media & Entertainment Strategies Inc., is delighted to announce a new research option for clients – Gen Z AppSense. For the noteworthy value of $14,900, you can have any app thoroughly reviewed by...
View ArticleGen Z on Gen Z
Media & Entertainment Strategies, Inc., has an exciting series of Gen-Z-focused qualitative projects coming up over the next few months. These projects offer clients an unparalleled opportunity to...
View ArticleGen Z on Brands
We are excited to announce the launch of Gen Z on Brands! Gen Z on brands is a comprehensive qualitative investigation of how Gen Z interacts with, and perceives, brands that impact their lives....
View ArticleGen Z on Marketing
February 2024 will see the launch of our latest multi-client project: Gen Z on Marketing! Gen Z on Marketing is a comprehensive qualitative investigation of how marketing communication strategies can...
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